Ep 80 – What’s up with Totogi? How Totogi is bringing AI to charging

This week’s guest

Cyrus Mistry

Chief Operating Officer Totogi

Today’s telcos have all but given up on monetizing the insatiable growth of mobile data usage, instead settling for one-size-fits-all pricing plans. But rather than give up the fight, Totogi is using the public cloud, AI, and data-driven algorithms to help the industry adopt dynamic, personalized pricing that maximizes the bottom line.

In this episode, Totogi’s Chief Operating Officer Cyrus Mistry joins me to talk about how Totogi’s AI-powered charging is revolutionizing the industry, how it stands out from the other legacy chargers, and why Totogi’s optimized approach presents a huge opportunity for telcos. Listen now to hear: 

  • Why revenue optimization in telco is such a big idea [04:21]; 
  • How public cloud and AI provide the one-two punch needed to enhance telco charging systems [05:05]; 
  • What separates Totogi’s future-focused, multi-tenant, SaaS solutions from on-prem chargers [06:10]; 
  • How having one model for all customers is actually a GOOD thing [09:33];

Listen to our conversation by clicking play above or subscribe through your favorite podcast platform – see the links in the right column above. 

Links and resources

  • Check out the Totogi website and find us on AWS Marketplace.
  • This episode is dropping while the Totogi team is at AWS re:Invent in Las Vegas. Are you here too? Book a time to meet
  • Amazon’s method of optimizing revenue, backed by a pricing team of 16 experts and a whopping 1,400 developers, wields two acres of underground servers operating with machine learning. Read this McKinsey article from 2017 that talks about how airlines can take revenue optimization to the next level. Now that’s what I’m talking about!
  • Check out Cyrus’ Ted Talk about his simple process for optimizing all areas of our lives, from health to wealth to relationships.
  • Cyrus and I have known each other for decades. In the 1990s, we appeared together on the PBS show Livelihood, which focused an episode on our work lives at Trilogy. That’s where our hard work started and pretty much never stopped. If you want to see what I was like in 1998, give it a gander.
  • Watch the inspiration behind our Totogi music, Saturday Night Live’s fan-favorite skit, What’s up with that. Keenan Thompson kills it!
  • You can find the transcript for this episode here.
  • Listen to this conversation on our TelcoDR YouTube channel.

Wanna talk public cloud? Telco execs, set up a meeting with our team to learn how to tap the immense business value it can bring.

Guest bio

Cyrus is the chief operating officer at TelcoDR and Totogi. He was previously chief operating officer at GoGuardian, one of the largest EdTech software companies in the world, and director of product management at Google, where he was responsible for the commercial Chromebook hardware and software business worldwide. Cyrus managed the enterprise, education and consumer sides of several products at Google including Android, Chrome, Google Calendar, Google Drive, Google Tasks, and the Google Search Appliance business. He has over 25 years of hardware and software experience with roles in product management, program management, business development, marketing, consulting, and software development. Cyrus has four degrees from Johns Hopkins, with post-graduate work in natural language processing, machine learning, and artificial intelligence.

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The Telco in 20 podcast won 2023 and 2022 MarCom Awards, a 2022 Hermes Award, and was recognized as a Forrester Top 100 Channel Podcast and Feedspot Top 10 Telecom Podcast.  If you enjoy the podcast, would you leave us a short review? It takes seconds to do in your app and it really makes a difference in helping to convince hard-to-get guests. And I love reading your feedback and reviews!

Podcast credits

  • Executive Producer and Host: Danielle Rios Royston, TelcoDR
  • Senior Producer: Lindsay Grubb, TillCo Media
  • Editor/Marketing: Alisa Jenkins, Springboard Marketing
  • Editing: Andrew Condell
  • Associate Producer: Kriselda Dionisio
  • Music: Dyami Wilson

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